Sodcasters... But they look so lovely. They're probably listening to Price Tag by Jessie J or Ave Maria.
Are you a sodcaster? Or have you been the victim of sodcasting? (Or even the beneficiary?)
Whaddaya mean – What is sodcasting? You’ll almost certainly have experienced it. Unless perhaps you’re American. Because it’s a public transport phenomenon. (So this post particularly goes out to the newly resurrected Exile Imaging, who works in city transit for Austin, Texas.)
So what is it? Sodcasting is the playing of tinny tuneless repetitive beats on your phone loud speaker, or more likely that the sound leaks from your earbuds – thus giving other passengers on the bus or train the joy of sharing your musical tastes.
The music will be bad. Because it has to compete with the rumble of the vehicle. It’ll be distorted because it’s turned up so loud. And it’ll probably be rubbish, because it has been specially made to suit the medium – lots of treble, little or no bass.
I have to admit, though I’m familiar with the phenomenon, I hadn’t heard the term until this week. It is derived from podcasting – combined with a “Sod You” attitude.
And this is the important thing. I heard it on a wonderful radio programme on BBC Radio 4 which Continue reading
It’s hard to hear what’s going on amidst the hubbub and engine chug, and computer fan whirr and traffic drone. You have to walk far from roads to properly hear Led Zeppelin’s bustle in the hedgerow. Or focus to make out the tiny regular wheezing breathing of a sleeping baby.
It’s unlikely you’ll ever have the chance to build up from the sound of silence – more likely you’ll be struggling to strip away sticky layers of muzak to feel what lies beneath.
It reminds me of what my mate Chen noticed when he first came to London – an all-pervasive sickly sour reek of off milk, from all the dairy products people in England eat. He’d just come from less crowded drier northern Zambia. I presume he’s used to it by now. (I hope he was before he encountered my cheese-guzzling gob.)
Well, someone’s had enough of this audio goo Continue reading